Recent reports say that the new iPhone 5 will debut at a special event on Sept. 12, 2012, and will release the next Friday on the 21st.

Now, pre-orders for the highly anticipated mobile device are being planned to begin the same day in the U.S., according to iMore.

iMore also reports that the second wave of iPhone launches, the ones in international markets, will begin in the first week of October, likely Oct. 5.

"The information on Apple pre-orders comes from sources that have provided iMore with accurate iPhone related launch dates in the past. The information on the international launches comes from sources that have provided our network, Mobile Nations, with accurate information in the past," iMore reported.

BGR also reported something similar, saying that the Apple's next generation iPhone will launch with AT&T during the third or fourth week of September.

"According to a trusted AT&T (T) source, the carrier is currently planning to launch Apple's (AAPL) next-generation iPhone during the third or fourth week of September, with an all-hands-on-deck policy in place for employees that will extend through to the middle of October. A second AT&T source confirms that a large training event for regional employees has been rescheduled from the first week of October due to a conflict with a 'huge announcement,'" reported BGR.

This goes in hand with retailers slashing prices on previous models of the iPhone.

According to Mac Rumors, Apple has given their retail stores authorization to match discounted prices from approved major retailers and carriers. Apple will discount iPhone 4S and iPhone 4 by $49.01 up request to bring pricing down to $349.99/$249.99/$149.99 for the iPhone 4S and $49.99 for the iPhone 4.

These retailers include Target, Best Buy, and Sprint, according to the Wall Street Journal.

These discounts come as Apple is believed to be readying the iPhone 5 for the September release.

Last month Apple announced that sales and profits missed analyst expectations because of disappointing sales of the iPhone, which is its largest source of revenue.

"Our weekly iPhone sales continue to be impacted by rumors and speculation regarding new products," Peter Oppenheimer, the company's chief financial officer, said on a conference call with analysts to discuss its earnings in July.

The company should have nothing to worry about, as the new iPhone 5 is expected to hit 5-10 million units in September alone.

"While our model, along with most of the Street, assumes an October launch, we believe that a September launch could result in the final 10 days of the month generating 6-10 million iPhone 5 unit sales, which would likely shift out of December," Piper Jaffrey analyst Gene Munster said in a recent note, according to TechnoBuffalo. "We believe if iPhone 5 launches in September, Apple could sell 26-28 million units in the quarter (this takes into account iPhone sales slowing dramatically from September 12-20, which is announcement to availability). This would imply 8% upside to the Street's current $35 billion in revenue and 12% upside to EPS of $8.46."

Reports say that the new iPhone 5 will have a bigger display, be thinner and lighter than the iPhone 4S, and will be able to run on 4G LTE technology. It was also said that it will feature a 19-pin mini connector and it will be equipped with a new technology called in-cell. This new in-cell technology integrates touch sensors into the LCD, making it unnecessary to have a separate touch-screen layer. This creates a thinner screen and improves the quality of displayed images. It will also feature tiny SIM cards called nano-SIMS, along with i0S 6.