After JK Rowling revealed she had written the crime novel "The Cuckoo's Calling" under the pseudonym "Robert Galbraith", publishers have ordered 300,000 reprints.
Over the weekend, when JK Rowling revealed she had written the crime novel "The Cuckoo's Calling," the book immediately shot up to top position on many bestseller charts. Now, Rowling's U.S. publisher, Hachette's Mulholland Books imprint, which currently has 10,000 copies of the title available in all formats, is going back to press for another 300,000 copies. It will begin shipping the copies later this week.
Many independent book stores in the U.S. have reported a surge in demand from customers that want to purchase Rowling's latest novel but they haven't been able to deliver as copies have been out of stock.
Both, Barnes & Noble and Amazon said late Monday afternoon that they were working with the publisher to get more copies, but weren't sure when they would arrive. Amazon noted that the novel is available as an e-book, something that bothered some traditional booksellers who wondered how much business they may lose to e-books before the print edition arrives.
The scarcity of copies has dramatically driven up the price of first edition copies of the novel. A U.K., signed first edition of "The Cuckoo's Calling" is currently being auctioned off and is expected to fetch nothing less than $1,300.
A press representative for Rowling, Nicky Stonehill at StonehillSalt PR, confirmed that the author did sign "a few copies" of The Cuckoo's Calling as Galbraith and that those books were put on sale.